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Japan Tourism Agency > Policy > Human Resource Development and Utilization
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Human Resource Development and Utilization

The JTA promotes the human resource development and utilization in the tourism field. This section looks at our efforts in the area of tourism industry personnel.
  • Selection of Successful Tourism ExpertsIn order to foster individuals capable of leading tourism promotion efforts in each region, we established the Successful Tourism Experts 100 Selection Committee and named these role models " Successful Tourism Experts 100," introducing their biographies and achievements.
  • YŌKOSO! JAPAN AmbassadorsWe believe that many of the efforts to communicate the appeals of Japan and enhance the service infrastructure for international visitors serve as examples that should be widely shared with the Japanese public. Individuals who made a contribution in this area are named “YŌKOSO! JAPAN Ambassadors.”
  • Tour Guide-Interpreter SystemIndividuals who escort foreigners and give them guiding services concerning travel with the use of a foreign language for a consideration has to pass the examination given by the JTA Commissioner and acquire a license issued by a prefectural government This section explains the Tour Guide-Interpreter System and the requirements for becoming a Tour Guide-Interpreter.
  • Training Session for Serving International VisitorsDepending on regions, there are many places without adequate availability of travel information to international visitors, and lack the proper structure for receiving them comfortably. In order to effect improvements, we hold “Training Sessions for Serving International Visitors” in locations nationwide, geared towards those working in tourism.